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Since
publishing my 'Plea for help' article six months ago, a
little before last Christmas and in order to keep Wyenot
afloat, financial matters have improved slightly. What really
helped was increasing the cost of advertising to £90.00
per annum.
Whilst
I am in town or at an event, I often get asked, 'How are
things going now? Are you making some money for yourself
now?' These are questions I find very difficult to answer
on the spot as I do not like to talk about it and tend to
just shrug it off. I usually just answer, 'Yes - much better
now thanks'.
Regarding
upping my advertising costs, support from Ross Rural in
this respect has been an overwhelming success. Most rural
businesses have told me that I should have increased my
prices even more. Many more businesses both in town and
rural have also come onboard with advertising since I upped
the cost. I have had two people not renew due to my increased
charge and these have both been in-town businesses - the
businesses of people who do not have access to the internet
themselves and just do not realize how many people look
for things and read the news on-line.
I
shall not be increasing the price of advertising further
as the new price is working. I am however considering
placing small block advertisements on 'Wyenot News',
which advertisers may purchase on a weekly basis - minimum
period four weeks. The kind you see in other newspapers
and magazines: just a square block advertising Fred Bloggs'
Electrical Services etc.
'Wyenot
News' itself is what makes Wyenot as a whole one of the
most popular local news and community web sites in the world.
It does not however make me any money for me personally
in its own right. All the work which you see in every weekly
edition of 'Wyenot News' has been provided without generating
any income for Wyenot as a whole. I keep 'Wyenot News' running
just to keep the main Tourism and Local Business Information
part of Wyenot popular, with visitor figures at the high
end of the major rankings. This works. Wyenot brings thousands
of visitors to the local area every year!
A
few smaller ads in the news to generate a monthly income
will help make all the hours of hard work involved; taking
the photos, writing or editing and publishing the articles
more worthwhile.
The
answer to the big question is: Yes, thank you. Things financial
have improved a lot but I still have a very long
way to go in order to catch up with the past seven years
worth of financial loss. The future is still bright and
'Wyenot News' is definitely the way ahead!
If
you would like to advertise with a block advertisement on
'Wyenot News', the cost is £2.50 per week with
a minimum 4 weeks without links to an advertising page or
£20.00 per month for a picture or text box add linked
to either an advertising page on Wyenot or to your own web
site.
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